Sonie GR, a name held in high esteem among Liberian musicians, has carved out an influential role in the music industry through her exceptional artist management skills. Born Sonie Grant, she chose to use the abbreviation “GR” for her last name, a subtle yet powerful branding decision.
With over a decade of experience, Sonie has been relentless in her mission to elevate Liberian arts and crafts through music. Among her many achievements, she has managed one of Liberia’s most successful artists, Cralo Boi CIC, for several years, guiding his career with a professional approach that eschews personal affection in favor of a straight-laced business mindset. Sonie’s work speaks volumes, yet she has kept much of her success under the radar, allowing her results to speak for themselves.
Operating from the USA, Sonie extends her influence across Africa, demonstrating her commitment to nurturing talent. She was instrumental in organizing a pivotal photoshoot for Sierra Leonean artist Emmerson, securing his feature in Jaynie’s Magazine in New York eight years ago—a milestone that underscored her ability to create international opportunities for African artists.
Sonie’s journey in management began with Eric Geso, a time when he dominated the music scene in Liberia, trending with every release and collecting awards. Her efforts led to his first international tour in Australia. She didn’t stop there, taking on Kobazzie after he left Bilikon Entertainment, guiding him to his first U.S. tour. Her portfolio extends beyond Liberia, having worked with artists in Ghana as well.
Sonie’s passion for music is boundless. She has a unique talent for spotting potential in artists others might overlook, currently working with L’Frankie and CIC. Rumors suggest that she may soon take on the management of Sima, the blind Liberian boy who performs alongside Nigeria’s Flavor.
Though Sonie has traditionally kept a low profile in the media, she is now becoming more open and is committed to helping others refine their craft, particularly in music. Her journey is far from over, and her impact on African music continues to grow.
